Magento websites have three massive selling points, for both web
designers and the clientsof those web designers.Magento websites One –
they're completely customisable. Two – they can support in-depth
connection to the client's original databases. And three – they are
scalable.
The Magento websites
platform offers three different incarnations of its technology: Magento
Go, designed for business turning over under £1m per year, Magento
Enterprise, designed for medium sized companies with a turnover of less
than £20m and Magento Enterprise Plus, which features expert consulting,
training and the ability to run a number of online store fronts all
connected to a single accounting system.
For web developers
Magento websites represent a flexible way to blend the needs of the
client's brand with the functionality requirements of an ecommerce site.
Every brand has a story to tell. When the story in question has to
be shoe horned into a pre-made template site it can be hard to retain
individuality. After all, a few pictures do not have a brand defined.
Magento
websites, on the other hand, support CSS designed by the developer, and
will allow any visual setup and format you want to use. So your ability
to deliver the client's brand to its site's end users is trammelled
only by your imagination.
This means that even simple sites can
be developed to deliver the brand personality as it stands. Indeed, one
of the key features of Magento websites is their ability to impress as
much when they're small as they do when they have to incorporate the
sprawling interests of a major multinational enterprise.
Big
Magento websites are of course no less impressive – at the top end of
the spectrum the web developer is able to design deceptively simple
homes for some extraordinarily complicated back end functionality. No
matter what size product list or whether there are very different types
of product held and supplied by single arms of a larger company –
Magento websites can deal with them all.
From small scale to
enterprise level, Magento supports a range of site behaviours aimed at
increasing the end user's buying behaviour. From peer review functions
to the ability to compare a number of products instantly on the same
page, Magento is designed to make clicking that "buy" button as easy as
it can be.
The Enterprise class packages feature a range of
add-ons and reporting suites already built in. The Magento Go package
features a smaller selection of the same – but can be augmented with
multiple Magento add-ons from the Magento store. Because the platform is
open source, these add-ons are being built daily to address extremely
bespoke issues – so all Magento websites have the potential ability to
answer even intensely arcane requirements precisely.
Author : LogicSpot
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